Pharmaceutical International News - September 2010

Tesco Viagra Sales Set to Begin

Posted by Pharmaceutical International's Senior Correspondent on 20/09/2010 - 16:00:00

Viagra sales at Tesco will start taking place in coming days

Viagra drugs will soon start to be sold by British supermarket chain Tesco, it emerged on 20 September 2010.

From 27 September onwards, males suffering from ED – erectile dysfunction – will be able to purchase the infamous blue-coloured treatment drugs at 300 Tesco stores across the UK.

Based on the figures that have been released, it seems that Tesco intends to undercut the only other high street Viagra-provider at present – pharmaceutical chain, Boots. Tesco is set to price eight Viagra pills at £55 – almost the same price that Boots charges for half this amount.

Tesco Viagra

No other supermarket has done anything like this before and, according to the firm itself, there will be controls in place to ensure that Tesco Viagra sales don’t involve everyone that wants them. Rather, customers will be vetted, and only pharmacists will be able to dispense them.

Furthermore, the Viagra will only be supplied to males between 40 and 65 years of age. The checks to be performed on them to ensure that they are suitable Viagra candidates will include diabetes tests, and blood and cholesterol assessments.

“Provided that the men are suitable, we will discuss their options and sell them an effective treatment”, Tesco Pharmacy Services commercial manager, Shona Scott, stated.

Approximately 2.3 million males in the UK alone suffer from erectile dysfunction on a regular basis, while 50 per cent of men aged forty-plus experience it less frequently.

Viagra Sales: Tesco

Speaking to the BBC, a Sexual Advice Association representative welcomed the Viagra sales at Tesco news, especially given the safety implications it carries. Embarrassed by their predicament, Doctor Nick Tomlinson explained, some ED sufferers were resorting to purchasing Viagra online, but this opened up the potential for fake versions to be supplied in place of the real thing.

He added, however, that GP prescriptions still provided the cheapest way to obtain Viagra in many instances.

Pfizer’s Viagra is a global phenomenon. In circulation for over ten years now, the familiar blue pill has been prescribed to over 25 million male patients to date.

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